High-Tech Door Solutions for Modern Auto Dealerships

In today’s competitive automotive industry, ensuring a top-tier experience for customers and employees is non-negotiable. By incorporating high-performance doors throughout your dealership, you can create an efficient and visually appealing space that impresses customers and supports staff productivity.

Specifying high-performance doors for auto dealerships is not a “one-size-fits-all” approach. Every area of the dealership has unique functional and aesthetic needs that require different types of doors.

Within a typical auto dealership, door specification must take into account factors such as interior or exterior use, door traffic types and volume, the number of estimated open/close cycles per day as well as the type of security required.

Here’s what to consider when selecting doors for different areas of your dealership.

Service Areas

Sleek, high-tech doors set a modern and professional tone in your service areas, reinforcing your dealership’s commitment to quality.

• Service Reception. This is usually the first area customers see, so it’s a perfect opportunity to make a great first impression. A full-vision, high-performance door elevates this experience with its modern design and rapid operation. Transparent panels allow customers to see inside, setting the stage for a welcoming and professional interaction. Plus, the door’s speed enhances energy efficiency, maintaining a comfortable environment for both customers and service technicians.
• Interior Service Shop Access. To ensure smooth operations within the dealership, high-performance doors separate internal areas while facilitating easy movement between them. They maintain operational efficiency while maximizing energy savings.
• Service Shop Doors. Service shop doors require durability and security. High-performance door options range from solid slats to combinations of solid and vision slats, which can be tailored to your location and unique weather conditions. For regions prone to severe weather, hurricane-rated doors provide added protection.

New Vehicle Delivery

This is where you can really impress customers as they leave your facility in their brand-new vehicle. A high-speed door that opens quickly for both entry and exit establishes your dealership as cutting-edge and customer-focused. This leaves customers with a positive, lasting impression of your facility, which can reinforce your reputation when it’s time for them to choose where to go for maintenance.

Parts/Delivery

Parts delivery doors are often located at the back of the dealership, where customers aren’t likely to see them. These doors often don’t open as frequently as other areas of the dealership, meaning high speeds are less critical. However, making sure your entire facility looks aesthetically coordinated and stays secure is still important. In this location, a lower-speed/lower-cycle door, such as the Rytec Spiral VP®, can help you affordably meet these needs while maintaining your dealership’s overall look and feel.

Showrooms

Security and full visibility are critical to ensuring your showroom is a true show-stopper. High-performance doors must match the showroom’s high-tech, high-performance vibe. The high speeds mean staff can move new vehicles on and off the showroom floor while maintaining a comfortable temperature for customers and staff.

Car Wash

High-performance doors can help keep car wash customers moving so your facility stays productive and efficient. Here, durability is everything. Because doors are in constant contact with water, every component must be resistant to corrosion. Rytec’s PredaDoor® NXT and Plexline® fabric doors can be built with special components that make these models the perfect solution for these demands.

Photo Booths

Some of the most cutting-edge, advanced dealerships are building photo booths and dedicated areas where photos of new cars may be taken and posted on their websites and social media.

Parking Garages and Ramps

High-speed doors provide quick access to multi-level dealerships with parking garages. Rigid rolling models offer both speed and security, while fabric roll-up doors can serve as an effective, secure solution in transition areas. Ventilated options in both rigid and fabric doors help maintain airflow where needed.

Additional Options and Features

Specialized Slats

High-performance doors offer tinted slats in translucent bronze or grey. These not only look cool – they help the dealership stay cool. They help minimize solar heat build-up inside the building, reducing the energy required to maintain a constant, comfortable temperature for customers and workers. Ventilated slats are also available.

Customizable Colors

Dealership owners and architects invest significant time and effort creating a building that’s elegant and inviting. High-performance door colors can be customized to match nearly any application, setting or color scheme. They can also display bold graphics that integrate with your dealership’s brand.

A Sleek Design

Door headers can be installed behind walls or drop ceilings, creating a polished, modern appearance. This design allows the panels to “disappear” seamlessly when the door opens. Similarly, the door controller can be mounted flush with the wall, integrated into the door’s side column, or positioned remotely, eliminating industrial-looking spaces. The result is a sleek and elegant design that blends effortlessly into the space, delivering a modern environment that’s sure to impress your customers.

Let us help you select the right doors for your dealership. Download your FREE high-performance door selection guide below to learn how to choose the right doors for every area of your dealership.